MARKETING SPECIALIST I
Company: Akraya, Inc.
Location: Fontana
Posted on: October 25, 2024
Job Description:
Primary Skills: Product Marketing, AEC industry, Knowledge of
technical products, B2B software, or SaaS based businesses
If you think you are the right match for the following opportunity,
apply after reading the complete description.
Contract Type: W2 OnlyDuration: 12 months (with possible
extension)Location: Remote (US based any time zone)Pay Rate:
$35.00-$42.00 Per HourJob Responsibilities
- Developing and executing effective product marketing strategies
that move the needle on key business objectives and support the
customer lifecycle from awareness and demand generation to adoption
and retention.
- Creating compelling product messaging and positioning, building
engaging content (e.g. blog posts, case studies, whitepapers,
videos, brochures, etc.), and sales enablement based on audience
insights, customer pain points, and competitive analysis.
- Collaborating with product management and industry strategy
teams to develop go-to-market strategies and product launch and
release marketing activities that drive business results and
customer success.
- Supporting global marketing planning, campaigns, webinars,
events and revenue generating activities in collaboration with
Campaign Development and Demand Generation teams.
- Becoming a true Reality Capture solutions champion, internally
and externally, to help synthesize industry drivers and
complementary solutions for impactful product marketing and
internal knowledge sharing.Job Requirements
- Bachelor's degree from an accredited institution in marketing,
communications, design, engineering, or related field.
- 5+ years of experience in a marketing role, familiarity working
with technical products, B2B software, or SaaS based
businesses.
- Experience in driving marketing results from strategy to
tactical execution.
- Proven track record partnering with cross-functional teams.
Excellent project management skills with demonstrated ability to
manage multiple projects simultaneously and prioritize tasks.
- AEC (Architecture/Engineering/Construction) industry and/or
Reality Capture experience a plus.ABOUT AKRAYAAkraya is an
award-winning IT staffing firm consistently recognized for our
commitment to excellence and a positive work environment. Voted the
#1 Best Place to Work in Silicon Valley (2023) and a Glassdoor Best
Places to Work (2023 & 2022), Akraya prioritizes a culture of
inclusivity and fosters a sense of belonging for all team members.
We are staffing solutions providers for Fortune 100 companies, and
our industry recognitions solidify our leadership position in the
IT staffing space. Let us lead you to your dream career, join
Akraya today!
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Keywords: Akraya, Inc., Spring Valley , MARKETING SPECIALIST I, Advertising , Fontana, Nevada
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